AWA:
Retail
SCOPE: All-encompassing
ROLE: Executive producer
TERM: 5+ years
(ongoing)
Much more than mementos
As the AWA brand garnered global acclaim on the heels of our best-selling eponymous book, Accidentally Wes Anderson, our team looked to the Community for inspiration that would inform future product lines and launches that continue to expand each season.
To date, the AWA brand has been applied to high quality products at nearly every price point and in a variety of languages.
From stickers and pencils to museum-ready framed art prints, there is something for every AWA Adventurer, much of which can be found on the official online shop, though we reserve a few exclusive items for purchase only at our partner shops and AWA exhibition spaces.
By the numbers:
Unique SKUs: 250+
Partnership products: 10+
Books sold: 500,000+
Amazon rating: 4.8 (4.2k reviews)
NYTimes Best Sellers: 1
Art prints: 30+
Sticker & pin designs: 100+
Behind the scenes




The AWA ecosystem:
More work: